John McNeil Studio

Smartsheet Find Your Power Quiz

What Powers Your Process?


PROJECT OVERVIEW

Today’s dynamic business thrives on ideas. But it takes process to make them real. Smart project managers understand that processes drive results. And our long-time client Smartsheet is uniquely suited to building the right process for any project. Our product campaign showed project managers how Smartsheet could ‘power your process’ to achieve better results.

At the same time, Smartsheet wanted to learn more about the different personas of their users, their strengths, motivations, and management styles. We partnered with them to turn the research study into a fun and engaging interactive quiz that tied into the product campaign by revealing each person’s strengths or “powers of process’. We created a series of custom illustrations for each unique power. Targeted social posts, animations, and videos prompted customer engagement with the quiz.

CAPABILITIES
Digital Production
Illustration