John McNeil Studio
A studio focused on building brands through the power of creative solutions and quality execution. We believe that everything is a chance to build a brand, so we don't limit ourselves to more traditional forms of marketing communications.
720 Channing Way
Berkeley, California
94710
USA
Telephone: (510) 526 7100
,
Fax: (510) 526 7105
, E-mail: info(at)johnmcneilstudio.com,
Web:

Brand relaunch
Teradata

JMS worked closely with key Teradata leadership to create a new positioning and brand identity, building a foundation for the many articulations of the new Teradata. From logo redesign to a global advertising campaign that included print, digital, social plus internal marketing to reinvigorate the workforce, we gave Teradata the tools to communicate their leadership in today's world of big data.