John McNeil Studio
A studio focused on building brands through the power of creative solutions and quality execution. We believe that everything is a chance to build a brand, so we don't limit ourselves to more traditional forms of marketing communications.
720 Channing Way
Berkeley, California
Telephone: (510) 526 7100
Fax: (510) 526 7105
, E-mail: info(at),

Driven by Data Video

Westfield Labs is leading the convergence of digital and physical retail experiences, and needed a video to communicate their vision for the industry. JMS developed a narrative that told the story of retail innovation as it's experienced by shoppers, and created a video that combined human storytelling with motion graphics to demonstrates how Westfield retailers can benefit from it. Debuted as a part of Westfield CEO Steven Lowy's keynote speech at the National Retail Federation Conference, the video has since been featured at the Shopify conference and on Westfield Lab's website. The motion graphics have also inspired the environmental design for Westfield Labs' event exhibits.